December 26th, 2008
Aimhigher Tyne and Wear commissioned The Centre for Design Research to create an interactive DVD-ROM to challenge perceptions about Apprenticeships by showcasing successful case studies, identifi ed by research company Ecotec in their recent review of Apprenticeship provision in the region. The DVD-ROM was designed to appeal to young people aged 14–19 who are currently studying or interested in the Apprenticeship route; as well as providing supporting information and resources for teachers, trainers and personal advisers who would be delivering the resource to young people throughout Tyne and Wear. Intro sequences were created using brief but enticing clips of the main films, highlighting from the outset the compelling offer of rich media content — an extremely effective method of engaging with media-savvy youth audiences. As a DVD-ROM cannot be easily updated and details of Apprenticeship opportunities change on a regular basis, an accompanying website was developed.



Tags: 2007, dvd, interactive, promotional, screen
December 26th, 2008
The brief was to develop and produce a new interactive CD-ROM for Northumbria University, which provides an updated information aid for potential students nationally and overseas. The CD-ROM uses a two-window interface to guide the user through university life and experience by following six student guides. When the guides mentioned points of interest, corresponding links will appear in the next window and users are able to select to view more information about it.




Tags: 2004, cd-rom, cfdr, interactive, promotional, screen
December 23rd, 2008
Everyday scenes of Malaysian life often missed by the naked eye is captured on a series of postards. Vibrant colours and shapes so often dismissed as urban noise are depicted in 5 different themes: expressions, rhythms, symbols, shapes and textures.


Tags: 1999, postcards, print, promotional